Specialization Program - International Trade
A complementary specialization module is offered at EMIS Paris for our students in the Mastère Manager des Affaires program, as well as for professionals on short courses. This program enables them to acquire advanced skills in the fields of international business, in perfect harmony with today's economic, strategic and organizational challenges.
This program completes the training of our future managers by providing them with the key skills to strategically reinforce their sales development capabilities, both in France and internationally, thus meeting the expectations of ambitious companies looking to conquer new markets beyond their borders.






Training costs: 2500€

learning objectives
On completion of the International Trade specialization add-on module, learners will be able to :
- Develop and manage economic and international strategies: Integrate advanced economic concepts and global trade issues into strategic decision-making. Define and execute a commercial strategy adapted to one or more geographical zones, while conducting successful negotiations.
- Analyze the European market and adapt strategic orientations: Analysis of European market opportunities and challenges to formulate strategies for growth and competitive adaptation.
- Develop sales activity and manage projects: Prospect, design and deploy a sales strategy in France and abroad, adapted to the target audience and the specific features of each market. Manage complex projects and support change to boost performance and commitment.
- Managing in an intercultural context: Analyze a market taking into account multicultural issues, reinforce global leadership and effectively manage multicultural teams in an international context.
- Mobilize analytical skills to support decision-making: Develop critical thinking skills to analyze, evaluate and formulate effective organizational action plans.

Admission requirements and prerequisites
Access to the Master's in Business Development is open to students preparing the Master's in Business Management, as well as to professional candidates looking for a short training course and wishing to enter a business school specializing in management and international trade.
Hold a Bachelor's degree (Bac+3) or a level 6 certification.
Admission is also open to holders of a BTS (Bac+2) or level 5 qualification, with at least three years' professional experience in an accounting, finance or sales department, subject to a personalized assessment of the application.
access conditions
Entry to the EMIS Paris specialization program is based on a rigorous selection process:
Examination of the application: the application must include a detailed CV, a letter of motivation, diplomas obtained and academic transcripts.
Admission tests: candidates take tests of general knowledge, logic and English, to assess their level and aptitudes.
Individual motivation interview: a 20-minute personal interview completes the selection process.
evaluation methods
The assessment methods used in the International Trade Specialization program allow us to verify the acquisition of all the skills, knowledge and competencies of the complementary module.
These elements are appreciated by:
- Continuous knowledge assessment,
- A self-assessment and personal reflection on the professional situation experienced
- A final assessment (presentation before the certification jury).
targeted professions
- Entrepreneur and business manager: creation and management of local or international businesses.
- International Development Manager: steering sales growth in international markets.
- Sales & Marketing Manager: design and implement sales and marketing strategies.
- Key Account Manager: managing and developing relationships with strategic customers.
- International entrepreneur: develop global business activities and conquer new markets