Master of Business Management

The world of higher education encompasses a wide variety of diplomas: university Masters, professional titles, Mastères... The value of each diploma depends above all on its official recognition and the opportunities it offers.

 At EMIS Business School, we deliver a rigorously designed Business Management Master's degree, backed by a professional title recognized by the French government (RNCP 40257). This choice guarantees the relevance of our training to the job market, as well as its compliance with the requirements of the European Qualifications Framework (EQF) - level 7, equivalent to Master 2 (Bac+5). This national and European recognition ensures that our graduates can work in France, Europe and internationally, and gives them access to a wide range of professions and careers in the world of management and business.

This program trains a new generation of Business Managers, capable of developing and managing high-impact strategies and anticipating market trends. You'll learn how to build sustainable, profitable and unifying projects, in perfect harmony with today's economic and organizational challenges.

  • Icône titre Title : Master of Business Management
  • Icône formation Format: Initial training and sandwich courses
  • Icône durée Duration : 2 years (4 semesters) - 120 ECTS credits
  • Icône volume horaire Hourly volume : 910 hours over 2 years
  • Icône langue Language of instruction : French and/or English
  • Icône rentrée Back to school : October 2025
  • Icône lieu Location: Paris
  • Icône frais alternance Tuition fees (sandwich course) : Free for work-study students
  • Icône rythme Work-study schedule : 1 day in class / 4 days on company premises
  • Icône frais initiale Tuition fees (f. initial) : 8,500 €/year
  • Icône inscription Annual fees and services : 450 €
  • Icône effectif Workforce : 12 to 20 students
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Learning objectives

At the end of the training, the learner will be able to:

  • Analyze a market via strategic intelligence, define a relevant target audience and assess the competition. Build and manage a sales strategy, draw up a budget forecast and present strategic choices to management.
  • Implementing and monitoring a sales strategy via performance indicators. Structure and lead a sales team, implement tools and processes to optimize sales efficiency. Anticipate risks and adjust actions according to results and the environment.
  • Define a team management and coordination strategyLead and mobilize internal and external teams. Ensure operational follow-up and manage conflicts effectively. Set up HR systems to promote skills development, and adjust practices according to needs.
  • Manage teams and sales activity via performance indicators. Define and implement motivational strategies, integrating multicultural issues that influence strategic decisions. Master financial and sales reporting tools, manage sales projects, support change and optimize profitability.

Recognized diploma – RNCP Level 7 title

Business Manager - Fiche N° : RNCP40257 - Codes NSF 310, 312t et 313 - Décision du 28 février 2025 portant enregistrement au
national directory of professional certifications for three years, at level 7, with effect from February 28, 2025, until February 28, 2028 under the authority of and issued by MANITUDE - Certification accessible via the VAE system.

MBA Finance EMIS business school paris

Aimed Competencies of the Mastère Manager des Affaires (RNCP 40257)

The Master's in Business Management delivered by EMIS Business School in Paris prepares students to develop key skills in management and business strategy, in line with RNCP 40257.

  • Block 1 - RNCP40257BC01 : Define and implement a sustainable sales strategy in line with the profitability targets set by the management committee.
  • Block 2 - RNCP40257BC02 : Develop sales activity by winning and retaining customers, using the digital transformation processes implemented by the company.
  • Block 3 - RNCP40257BC03 : Manage a team of employees and a network of partners (follow-up, leadership, support, recruitment).
  • Block 4 - RNCP40257BC04 : Managing a profit center.

Prerequisites: initial, continuing or sandwich course training

To enroll in the Business Management Master's program at EMIS Business School Paris, you need to have a Bachelor's degree (Bac+3) or level 6 certification.
Admission is also open to holders of a BTS (Bac+2) or level 5 qualification, with at least five years' professional experience, subject to a personalized assessment of their application.

Access conditions

Admission to the Master of Business Management to EMIS Business School in Paris is based on an application file. Applications must include a CV, cover letter, diplomas and transcripts.
Admission tests include general knowledge, logic and English. A 20-minute individual interview completes the selection process.

Program

BLOCK 1 – DEVELOPMENT OF THE COMMERCIAL STRATEGY AND ACTION PLAN go here
  • Market research and strategic monitoring
  • Competitive analysis and strategic positioning
  • Identification and segmentation of the target audience
  • Developing a business strategy
  • Commercial Action Plan and omnichannel approach
  • Budgeting and business profitability
  • Presentation and strategic argumentation
BLOCK 2 – DETECTION OF GROWTH OPPORTUNITIES
  • Business prospecting strategies and tools
  • Monitoring and measuring commercial performance
  • Response to calls for tender and commercial proposals
  • Customer portfolio management and loyalty
  • Communication and customer relations
  • Detecting needs and building the offer
  • Negotiation and closing techniques
  • Business negotiation in English
BLOCK 3 – MANAGE A TEAM OF COLLABORATORS AND A NETWORK OF PARTNERS
  • Leadership and team mobilization
  • Animation and coordination of internal and external teams
  • Conflict management and mediation
  • Skills management and career path
  • Recruitment and integration of talents
  • Management and monitoring of team performance
BLOCK 4 – MANAGING A PROFIT CENTER
  • Coordination and optimization of resources
  • Regulatory compliance and administrative document management
  • Dispute management and litigation prevention
  • Performance management and monitoring tools
  • Reporting and analysis of results
  • Crisis management and risk planning

Assessment methods for the Business Management program

Professional certification

The Mastère Manager des Affaires is a level 7 professional certification (Fr and Eu) equivalent to a Bac +5 registered with the RNCP code 40257 will be delivered to candidates who have validated the four required skill blocks.

Skills block validation

Each block of skills can be validated independently of the others, leading to the issue of a block certificate. A block of competencies is validated when all its component competencies have been validated. A competency is considered validated if more than 50% of its assessment criteria have been met.

Assessment methods

  • Written + oral
  • Knowledge test
  • Role-playing game
  • In-company assessment: by the tutor
  • Self-assessment: accompanied by a referent trainer
  • Grand Oral final(blocks 1 to 4): 50-minute presentation

Targeted professions

  • General management and leadership
    General Manager, Sales Manager and Branch or Store Manager
  • Sales management and team development
    Sales manager, Head of sales, Business manager
  • Business development and account management
    Business developer, Account executive
  • Sales engineering and technical sales
    Business engineer, Key account sales technician
TO APPLY
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